You want me to read what? A Newspaper?!?! What’s that???: Print Help Wanteds: Going, Going, Almost Gone

Print Help Wanteds: Going, Going, Almost Gone.

Newspapers post “jobs wanted” ads?!?!?!?! If you are a Millenial like me, chances are that you NEVER read the newspaper. And why would you? I don’t even like the feel of newspaper on my fingertips, let alone enjoy the ink rubbing from the pages onto my fingertips and smudging my fresh manicure. When you are of the generation of MacBook Pros, smart phones, iPods and tablet computers, you expect ALL important correspondence to be instantly available to you at the drop of the hat, i.e. THE INTERNET. I found this article extremely interesting and relevant to todays job-seeker. During my short tenure as an in-house recruiter, I have never once been asked to place a job posting in a newspaper. Even though there is a pretty large age gap between myself and my current company’s owner, I just can’t see him asking me to advertise our open job positions in the Union Tribune (San Diego publication). As young as this may make me sound, I don’t think it’s so much that individuals in my generation find print media archaic, we just expect to receive our information as quickly and conveniently as possible. It’s hard enough to stay on top of all the online recruiting resources that are available to share your open job,, LinkedIn, Dice, Jobvite, CareerBuilder, but throwing in several local newspapers or industry publications into the mix would make my head explode!

While I feel some sort of nostalgia/sympathy for the fact that we are rapidly moving away from print media (magazines, books, newspapers, and periodicals) to an overwhelming amount of online media, I do appreciate the fact that newspaper are still trying to connect job seekers to potential future employers. And at the end of the day, the most important function of any job posting is to match a qualified candidate with a job and organization that suits them. So more power to you, newspaper!


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